I’m a CRO and digital marketing specialist with 8+ years of experience helping Ecommerce and SaaS brands increase conversion rates and average order value. I work with growth-focused teams to boost revenue and make paid traffic more profitable.
With over 8 years of hands-on CRO experience and 40+ successful projects delivered, I help digital teams uncover growth opportunities and turn traffic into profit.
I make your traffic work harder for you. By optimizing conversion paths, I help lower customer acquisition costs and improve the return on every ad dollar you spend.
I use in-depth research, CRO audits, and data-driven A/B tasting to increase your website’s conversion rate. The result? More revenue from the same traffic.
Using behavioral insights, UX enhancements, upsell and post-purchase strategies, I help raise your average order value — so each conversion brings in more revenue.
If you offer PPC, SEO, web design, or development services, CRO is the missing layer that helps your clients get better results — and makes your work more valuable. Conversion rate is a core metric that impacts ROAS, no matter which area of digital marketing you specialize in. I often work as a white-label CRO consultant, supporting agencies and freelancers with conversion audits, testing roadmaps, and ongoing optimization for client projects.
Running a store on Shopify, WooCommerce, or another platform? If your ad spend feels inefficient, I can help. Through research-backed CRO audits and data-driven A/B testing, I identify high-performing product pages, carts, and landing pages to increase your CR and AOV.
If you know your site could be turning more visitors into leads — without constantly increasing ad budgets — you’re right. I help SaaS and B2B teams improve lead quality and volume through full-funnel CRO strategies that deliver measurable returns.
Conversion optimization isn’t a “growth hack” — it’s a process of discovery, testing, and refinement. Great results take time, backed by data and experimentation.
CRO is about making changes — to layouts, messaging, flows, and incentives. If you’re not ready to act on insights, the process simply won’t work.
Real optimization requires commitment. Results often come after several test cycles. If you’re looking to “just try it out,” this likely isn’t the right fit.
This is where every successful CRO project starts. I run a full initial analysis, including heuristic reviews, heatmaps, session recordings, user behavior insights, and benchmarking. 80% of high-impact opportunities are uncovered during this stage — before a single test is launched.
In this setup, I work as an embedded member of your team — fully immersed in your product, processes, and growth goals. I analyze results, run experiments, implement changes, and drive ongoing conversion improvements on a daily basis.
If you’re already hands-on with CRO but want expert feedback, second opinions, or strategic guidance — this format is ideal. You ask, I answer: actionable insights, not just theory.
I only take on a limited number of clients at a time — to ensure deep involvement, meaningful results, and long-term value. If we work together, I’m fully invested in your growth.
If we’re working in a part-time in-house format, pricing depends on several factors:
The more traffic and complexity your site has, the more time and depth the work requires. On average, part-time monthly engagements range between $2,000–$3,500, with custom pricing depending on your needs.
I also offer hourly consulting at $50/hour.
The price of a one-time audit depends on its scope. This could be a focused review of one landing page with detailed feedback on copy, design, UX, and relevant examples from your niche.
Or it could be a full-funnel CRO research project — analyzing everything from traffic sources and landing pages to email sequences and retention tactics. The final deliverable can be a 120–200 slide presentation with root-cause analysis and actionable recommendations.
Typical pricing ranges between $400 and $2,500, depending on depth and format.
Timelines vary based on the nature of the changes, how quickly we find winning variants via A/B testing, and how fast updates are implemented. Most clients begin seeing early results within the first or second month of working together.
Unfortunately, no — just like in advertising, it’s impossible to guarantee a specific conversion rate increase.
CRO success depends not only on execution, but also on factors like your product, traffic quality, campaigns, demand seasonality, and more — most of which are outside any specialist’s control.
What I can say is this: in every project I’ve worked on, we’ve improved performance.
By how much? That always depends.
On average, clients see a 30–40% increase in conversion rate within the first 2–3 months. If your current CR is below 1%, a 100%+ lift is very possible. If you already convert at 3–4%, even a 20–30% improvement can mean a major revenue boost.
No — I don’t do development work directly, since that’s not the role of a CRO specialist. However, I fully support implementation by:
I can work with your internal team, or bring in trusted developers/designers depending on your tech stack.
Most of my clients prefer Slack or email — but I’m flexible. I respond quickly (within a few hours), 6 days a week (Mon–Sat), and I’m available during these time zones:
We typically have a weekly strategy call to review progress and plan next steps.
That said, I’m not an agency — I work closely with a limited number of clients and can adapt to your workflow as needed.
I’m Alexander Demchenko — a freelance conversion rate optimization (CRO) consultant for hire with over 8 years of hands-on experience and certifications from CXL, Google, and HotJar. I work with ecommerce, SaaS, and B2B companies to grow revenue through smarter conversion strategies — not just by increasing traffic. I’m not an agency with fixed-scope projects — I act as an embedded part of your team, working closely to uncover and implement high-impact CRO opportunities inside your real workflows and systems.
I typically collaborate with digital marketing agencies, founders, and growth teams who are looking to improve conversion rates, average order value (AOV), and return on ad spend (ROAS). Whether you’re running a Shopify store, a SaaS product, or B2B lead gen funnels — I adapt my CRO strategy to match your business model and sales process. My work starts with a deep analysis not only of your website, but your entire sales funnel: traffic sources, landing pages, product pages, email flows, checkout steps, and retention loops. I use behavior data (like heatmaps, recordings, form analytics), CRO audits, and A/B testing to identify where users drop off — and why.
Based on that analysis, I create new website elements, optimize messaging and structure, collaborate with your team to integrate changes, and continuously monitor performance — ensuring measurable improvements over time. If you’re looking not just for another agency, but for a remote CRO specialist who’s embedded in your team and deeply involved in your business, let’s talk. I only work with a limited number of clients at a time — so I can stay focused, proactive, and fully invested in your growth.